DigitalCoa.ch

GBS AI Lab follow-up hub

toolsDigitalCoa.ch

STAGE 01

FOCUS

Selects the right first opportunity.

Start here when a team has too many AI ideas and needs to separate useful work from interesting noise.

ValueFeasibility
High value / low feasibility
High value / high feasibility
Low value / low feasibility
Low value / high feasibility

Purpose

  • Choose the first opportunity worth building.
  • Prevent AI enthusiasm from outrunning feasibility.
  • Keep the team focused on the best first use case.

When to use

  • There are multiple possible AI ideas and the team needs a filter.
  • Stakeholders keep asking for automation before the workflow is clear.
  • You need to sort high-value work from low-value work.

When not to use

  • The real workflow is still undefined.
  • The task is a one-off question with no repetition.
  • The team is already committed to a specific solution.

Decision tree

Use FOCUS to ask the first question: what deserves attention first?

  • If value is low, do not build yet.
  • If feasibility is low, redesign the process before moving on.
  • If value and feasibility are both high, the opportunity can move forward.

Process

01

List the candidate ideas

  • Capture the possible AI opportunities without ranking them too early.

02

Test value and feasibility

  • Use the matrix to see which idea deserves the first investment.

03

Select one first opportunity

  • Choose the best starting point and defer the rest until the team has learned.

AI prompts

Prompt 1

Act as a workshop facilitator. Review these AI ideas and rank them by value and feasibility. Do not recommend automation until the workflow is clear.

Prompt 2

Act as a strategy advisor. Which first opportunity creates the most leverage without over-automating the process?

Examples

Example

A team wants AI for admissions emails, FAQ handling, and policy exceptions. FOCUS selects FAQ handling first because it is repeated, structured, and feasible.

Common mistakes

  • Treating excitement as feasibility.
  • Automating before the workflow is understood.
  • Trying to build every idea at once.

Downloadable checklist

  • The problem is repeated.
  • The value is clear.
  • The workflow is feasible.
  • The first opportunity is specific.
  • The team agrees on what comes next.
Download checklist